June 8, 2026
The Infrastructure Women Were Never Given
A note for women moving to Athens — and the people building cities for all of us

She arrived late. Long flight, long day, one of those journeys where everything takes longer than it should and by the time you finally reach the door you are running on empty. I had left treats and tea. Small things. The kind of things that say: someone was thinking about you before you arrived. We talked for a while - the way women talk when they finally feel safe enough to exhale. And at the end of the conversation, she took a long breath out, picked up her phone, and said: "I can message my husband now and tell him I'm safe. I'm in a safe home." Her eyes were sparkling. I've been an Airbnb host in London for three years. I've welcomed hundreds of guests. But that moment stopped me. Not because it was unusual - because it wasn't. Because I've seen that breath, that exhale, that specific relief in women's eyes more times than I can count. And every time I see it, I think the same thing: Why is this so rare?
What women are actually looking for when they move to a new city
It is not the cheapest room. It is not the best location. It is not even the most beautiful apartment. It is the feeling that breath gave her. Safety. The sense that someone considered her before she arrived. That the space she is entering has been thought about, curated, verified - not just listed. Women moving to Athens - students, professionals, digital nomads, women relocating for work or love or a fresh start - navigate a city that was not built with them in mind. Not out of malice. Simply out of the absence of consideration. The Facebook groups are full of listings from strangers. The platforms show photographs of rooms with no information about who lives there. The viewings happen alone, often with landlords who weren't expecting to be questioned. The deposits disappear into accounts that don't exist. And so women do what women have always done when the infrastructure fails them. They rely on each other. Word of mouth. Friend of a friend. The cousin who knows someone who has a room. The WhatsApp group. The desperate post in the Athens expats Facebook group at 11pm. It works - sometimes. For the women who already have networks. For the women who know someone. For the women who got lucky. For everyone else, the gauntlet begins.
The infrastructure gap nobody talks about
There is a concept in urban planning called the gender audit - the practice of evaluating a city's design through the specific lens of women's safety and access. Lighting on streets. Distance between transport stops. The layout of parks. Whether the benches face toward or away from exits. Cities that have done this work - Vienna is the most cited example - find the same thing every time. The infrastructure was designed by people who did not consider what it feels like to be a woman moving through a city alone, at night, in an unfamiliar neighbourhood, carrying luggage, not knowing anyone. Housing is the same. The rental market was not designed for the woman arriving alone. It was designed for transactions. List a room, find a tenant, sign a contract. The trust layer - who is this person, will I be safe here, will this landlady respect me, will this flatmate be someone I can live with - was left to personal networks, gut instinct, and luck. This is the infrastructure gap. Not a technology problem. Not a policy problem. A design problem. Nobody designed this part.
What safe housing actually feels like
When my guest exhaled that night, she was not just relieved to have a bed. She was relieved to have been considered. Considered before she arrived - the treats, the tea, the message saying I was thinking about you. Considered in the matching - she had not been sent to my home randomly. She had been matched because the fit made sense. Considered in the communication - every question answered, every concern addressed, no pressure, no rush. That consideration is what safe housing feels like. It is not a feature. It is not a filter. It is a design principle. And it is what has been missing.
What we are building
I am a Greek woman. A dentist. A London landlady. And the founder of RooMate - a women-first, trust-based flatmate matching platform for Athens. I did not start RooMate because I saw a gap in the market. I started it because I kept seeing that breath. That exhale. Those sparkling eyes. And I could not stop asking why it required so much luck to get there. RooMate is the infrastructure layer I kept wishing existed. Not a listings site - a matching platform. Not a transaction - a curated introduction. Not a random stranger - a verified woman whose priorities, lifestyle, and values have been considered alongside yours. Every introduction on RooMate is a Trust Match™ - personally reviewed, consent-based, with contact details kept private until both sides say yes. The room is just the beginning. The vision is everything that comes after - the female-led café two streets away where you feel immediately at home, the women's community that forms around shared neighbourhoods, the city that slowly starts to feel like it was designed for you. It was not designed for you. But we are redesigning it.
A message to women moving to Athens
Athens is extraordinary. I have watched it transform over a decade - becoming one of the most exciting, creative, alive cities in Europe. The food, the light, the generosity, the meraki that Greeks put into everything they make and offer and share. You deserve to experience all of it. Without spending your first weeks in a hotel because nothing long-term felt safe. Without losing your deposit to a listing that didn't exist. Without going to a viewing alone and feeling that quiet fear that nobody should have to feel when they are just trying to find a home. You deserve the breath out. The sparkling eyes. The message to the person you love that says: I am safe. I am home. That is what we are building. If you are a woman planning to move to Athens - or already here and searching - RooMate is for you. Sign up at theroomateapp.com. It is free. It takes two minutes. And I read every profile personally. If you are a woman with a room, studio, or apartment to offer - RooMate is for you too. Your space will be seen only by verified women. Your contact details stay private until you decide to connect. List for free at theroomateapp.com/listings. And if you are a woman who just arrived, late, tired, running on empty - I hope someone left you tea.
Dr Sotiria Moschopoulou is the founder of RooMate, a women-first trust-based flatmate matching platform launching in Athens. Dr Sotiria is a dentist, an Airbnb hostess in London, and a Greek woman who has watched Athens become one of Europe's fastest-growing capitals over the last decade - and refused to look the other way at what women here are still navigating alone.
If you'd like to be among the first women on the platform, sign up here. If you're a journalist, investor, or partner who wants to talk about what we're building, please reach out directly at info@theroomateapp.com.
